DON’T start with scale in mind

  There’s a commonly held belief that when you start a business you should build it with scale in mind. In other words, you shouldn’t just chase the income to pay the bills, you should ensure you are building a … Read More

More is More: Finding Confidence in Raising Your Prices

Navigating price increases can be the bane of so many business owners’ lives. How do you pull it off successfully without losing all of your clients? How much should you increase prices by? And how will you ensure that clients … Read More

Bursting at the Seams: What to Do If Your Business is at Capacity & Still Losing Money

A lot of business owners will often fall into the trap of believing that in order to make more money, they need to sell more of their product or time. On the face of it, that sort of makes sense; … Read More

Revenue vs Profitability: What’s the Difference & How Can it Help?

Despite what you might think, not everybody who owns a business has ever studied accounting or administration – they instead turn to the experts, delegating such tasks to a professional so that they can focus on their own strengths. That … Read More

You’ve Got Creativity Sorted, But Are You Profitable?

It goes without saying that being creative is who you are, and you love it. You get a big buzz from working with great people, delivering creative value and building up a customer base of happy, satisfied clients. But just because … Read More

Cash flow and profitability

Is cash flow the real problem? Or is it profitability? When we’re checking in with our creative agency clients there’s a response that comes up time and time again: “Business is great but we’re having some cash flow problems…” Without … Read More

The secret to working less and earning more

When you first set up an agency, it’s with a full tank-load of enthusiasm, oodles of motivation and the desire to work every hour of the day to get a foothold in your marketplace. But as you get more established, … Read More

Improving your profitability by raising your prices

Pricing. It’s an absolutely critical element of your profitability when running a creative agency. If your prices are too low, you can’t cover your costs, pay your team and come out with a tidy profit at the end of a … Read More

Why a recurring revenue model makes sense for your digital creative agency

We work with a lot of digital creative clients. And we’re seeing a clear intention from many of them to create a recurring revenue stream for their business – something we support them in 100%. Examples can be as ambitious … Read More

Value-based pricing – a more productive way to get paid

When you’re working out your pricing, you’ve got a fairly fundamental choice to make. Do you record the time spent on a job and then charge the customer based on an hourly rate plus your costs? Or do you agree … Read More